6 Proven Ways To Launch A Korean Cosmetics Brand In Usa

6 Proven Ways To Launch A Korean Cosmetics Brand In Usa

Korean cosmetics have taken over beauty shelves across the US—from department stores in New York to boutique shops in Los Angeles.  You can easily picture one young, enthusiastic skincare junkie walking into any store, asking to get a 10-step Korean skincare routine. Within seconds, the sales representative throws her products from top korean cosmetics wholesale suppliers. 

Now, ask yourself: What if those products were from your brand?

Building a US-based k-beauty brand is no longer a pipe dream. The global K-wave makes this the prime time to create your business around korean skincare wholesale products. Whether you want cheap korean cosmetics wholesale or want to find a reliable korean cosmetics supplier, or a full-service korean beauty supply company, the US is ready to welcome your vision. But how do you begin? That’s why this guide is here. 

We’ll walk you through everything-from finding the right korean cosmetics wholesale partner to understanding what you need to know about FDA regulations. You will also learn how to get connected with trusted packaging experts and US-based service providers through platforms like Ludyway. So if you’ve ever searched for korean skincare wholesale suppliers or had any questions on how to stand out in an oversaturated market, then keep reading. 

Why Korean Cosmetics Are Trending in the US

Korean cosmetics exports exceeded $8 billion in 2023. And guess what? Most of that is directly earmarked for the US. Americans are in an absurdly high demand for wholesale korean skincare products, be it the snail mucin moisturizer or a bubble clay mask. For the record, the extent to which the US K-beauty market is expected to grow by 2026 is about $2.6 billion.

This massive demand has opened doors for aspiring beauty entrepreneurs like you.

The best part? You don’t need a huge budget to start. With access to cheap korean cosmetics wholesale, private-label options, and bulk deals from korean cosmetics wholesale suppliers, you can build a brand on your terms.

Korean cosmetics brands like Laneige, Cosrx, and Innisfree have become household names in the US. These were once niche products, but today they’re front and center in stores like Sephora, Ulta, and Target.

Why? Because American consumers are obsessed with gentle, effective skincare. And they’re actively searching for korean cosmetics wholesale deals and new brands to try.

If you’ve ever typed “wholesale korean skincare” or “korean cosmetics supplier” into Google, you’re not alone. Thousands of US entrepreneurs are jumping into this booming space—and succeeding.

Take Glow Recipe, for example. It started with a few carefully curated Korean products and now generates millions in revenue annually. That could be your story too.

Want to know The 5 Biggest Mistakes Cosmetic Factories Make When Trying to Get More Clients? Read this blog

Market Insight:

Year US Korean Beauty Market Value
2020 $1.1 Billion
2023 $1.8 Billion
2026 (est.) $2.6 Billion

The rise of skincare influencers, K-pop, and K-dramas has pushed K-beauty into the spotlight.

Where to Find Korean Cosmetics Wholesale Online

Launching a successful Korean beauty brand takes more than just great products. You need quality packaging, branding, and reliable production partners. That’s where Ludyway comes in. It’s a powerful platform that connects you with US-based manufacturers, designers, and packaging experts—perfect for businesses importing korean cosmetics wholesale but needing help with local production steps. 

Whether you’re looking to customize jars, design labels, or create eco-friendly packaging, Ludyway simplifies it all. You can find trusted partners for small-batch runs, get help with FDA compliance, and bring your K-beauty brand to life—faster and smarter. Many beauty startups use Ludyway to streamline sourcing, reduce costs, and ensure a professional finish that appeals to US customers.

Confused about How to Start a Cosmetic Company in USA? Read this.

Step-by-Step Guide to Launching a Korean Beauty Brand

1. Understand the US Market

Research your target audience. US consumers prefer gentle, clean, and cruelty-free formulas. Focus on products that match these values.

Use platforms like Google Trends to track top K-beauty searches.

2. Source Korean Beauty Supplies

The heart of your brand is your product. Look for korean cosmetics wholesale suppliers that offer:

  • Product testing
  • Certificates (FDA, cruelty-free, organic)
  • Low minimum order quantities (MOQs)

3. Choose the Right Korean Skincare Wholesale Partner

Work only with reliable korean skincare wholesale suppliers. Ask for ingredient lists, test reports, and turnaround times.

Tip: Search “korean skincare wholesale” or “korean beauty supply” to find suppliers who ship to the US

4. Create a Unique Brand

Branding sets you apart. Your logo, packaging, and story must reflect Korean values and US preferences.

Example: GlowSeoul mixes minimalist packaging with natural ingredients, winning over Gen Z and millennials.

5. Handle Legal Requirements

To sell Korean cosmetics in the US:

  • Register with the FDA (Voluntary Cosmetic Registration Program)
  • Ensure your labels follow FDA rules
  • Use only approved ingredients

Need help with packaging and compliance? Try Ludyway to connect with experts.

6. Set Up Logistics

Find a korean cosmetics supplier who offers fast shipping and tracking. Choose between:

  • Dropshipping: Fast and low-cost, but less control.
  • Bulk importing: Higher margins, requires storage.

Use third-party logistics (3PL) providers in the US to store and ship your products.

Marketing Your Korean Beauty Brand

Use Instagram, TikTok, and YouTube. Partner with micro-influencers in the skincare niche. Create content showing product use, before-and-after results, and skincare tips.

Pros and Cons 

Pros Cons
High demand Strict regulations
Wide supplier base Language barriers (Korean)
Trend-driven market Shipping costs from Korea
Many marketing platforms Competition

Final Tips for Success

K-Beauty demand today mushrooming in the United States will rise further tomorrow, thus opening further opportunity doors. With the right korea cosmetics wholesale, a sound branding strategy, and some intelligent logistics, you can easily build a successful K-beauty brand that would stand out.

From sourcing korean skincare wholesale to navigating legal requirements and designing stunning packaging, every step matters. That’s why platforms like Ludyway are so valuable. They give you access to trusted US manufacturers, packaging experts, and creative professionals who can turn your vision into a finished product.

Research your niche, choose your products, and build your brand. With the help of the right partners—and a booming US market—your Korean beauty business can thrive. Now is the time to take action. 

And don’t forget—your supplier defines your brand. Choose wisely.

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Fabric Guide Recommendation To Start Your Clothing Brand

The fabric guide is an important tool to have when starting your journey to create products for your clothing line. The type of fabric you choose truly matters.

The right fabric plays a crucial role in creating amazing clothes. It affects the finished product’s functionality, quality, and performance, in addition to its overall style and appearance.

With a plethora of fabrics, textiles, and materials available, narrowing down your final option can surely be a daunting task.

You’ve probably heard about various fabrics (such as the ever-popular cotton), but do you know that there are different types of cotton, silk, satin, polyester, wool, linen, or even leather fabrics?

What’s more, cotton can also be used to create knit and woven fabrics or even yarns to be used for knitted items such as cardigans, sweaters, and gloves.

Sounds kind of confusing, huh? That’s why we’ve pieced together this fabric guide with an overview of the different types of fabrics and a couple of personal fabric recommendations for each clothing style and garment type.

We’ve designed it to be broken down into various clothing styles and collections so that it’ll be relevant to whatever type of apparel you are looking to create.

This way, we hope that you’ll better know how to choose your fabrics for your own collection or even when you shop for the latest threads.

But first, to get a better overview and introduction of the various materials, let’s take a look at how fabrics are made.

Fabric Guide Recommendation: The Process

Fiber To Fabric

The beginning of fabrics starts with fibers—raw materials that are first made into textile yarns and then into fabrics.

Fabric Guide Recommendation To Start Your Clothing Brand

Fibers can be broken down into three main types: natural, regenerated, and synthetic.

Fabric Guide Recommendation To Start Your Clothing Brand

Natural Fibers

List of Animal Fibers

  • Alpaca
  • Angora
  • Cashmere
  • Camel hair
  • Horsehair
  • Llama
  • Mohair
  • Qiviut
  • Silk
  • Vicuña
  • WoolYak

List of Plant Fibers

  • Abaca
  • Bamboo
  • Cotton
  • Coir
  • Flax
  • Hemp
  • Jute
  • Ramie
  • Sisal
  • Kapok

Regenerated (semi-synthetic) Fibers

List of protein fibers

  • Soybean Protein
  • Milk Casein

List of Manmade Fibers

  • Rayon
  • Acetate

Synthetic Fibers

Most polymers are similar to compounds that make up plastic, rubber, and coatings. These synthetic fibers are developed through a chemical process combining small molecules into polymers called polymerization.

List of synthetic fibers

  • Acrylic
  • Aramis
  • Nylon
  • Olefin
  • PVC
  • Polyester
  • Spandex

Common fabrics made from synthetic fibres are jacquard, denim, damask, velvet, lace, crepe, canvas fabrics, which can be used for fashion, upholstery, home decor, or swimwear.

Other commonly used fabric types:

  • Knit fabric
  • Woven fabric
  • Hides

Knit Fabric

Fabric Guide Recommendation To Start Your Clothing Brand

  • Single yarn, looped continuously to create a textile with a braided look
  • Produces common fabrics such as jerseys knits, rib knits, velour and interlock

Hides

Fabric Guide Recommendation To Start Your Clothing Brand

The term hide or skin refers to animal skins that are tanned or dried for human use. Hide includes all leathers, with and without animal hair present on the surface. Hides also sometimes include furs, which are harvested from animals with soft hair.

Leather

Skins of animals with the hair removed, treated for human use

Skins

  • From smaller animals such as sheep or goats
  • Thinner than hides

Hides

  • Skins of larger animals, such as cows
  • Skins of animals with a shoulder height of more than 1m
  • Thicker than skins

How to Use This Fabric Guide To Choose The Right Fabric

Fabric Guide Recommendation To Start Your Clothing Brand

When picking out your desired fabric, it’s important to note the properties of the fabric and how it will correlate with the garment’s design and intended use. Keep in mind the advantages and characteristics of each fabric, like texture and suitability for print, for example, and its relationship to the garment.

For example, you will want to look at fabric materials that offer breathability, stretch, and moisture-wicking properties for an activewear collection.

Likewise, if you are planning to design and launch your collection with a target audience that resides in tropical climates, look out for characteristics that would matter for the clothing. They should be cooler, breathable fabrics that will feel light and airy against the skin in the heat and humidity.

Now that you have a brief understanding and overview of fibers from our fabric guide, let’s get cracking and explore the various materials based on popular styles and collections.

Found this post about fabrics useful?

Check out our other posts on the recommended fabrics for different clothing categories:

Recommended Fabrics – Streetwear

Recommended Fabrics – Womenswear

Recommended Fabrics – Activewear

Recommended Fabrics – Kidswear

Recommended Fabrics – Swimwear 

Recommended Fabrics – Accessories

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How To Find The Best Clothing Manufacturer For Your Business

How To Find The Best Clothing Manufacturer For Your Business

With more than 430 million people working in the clothing and textile business, it seems to be a big challenge to find the right clothing manufacturers. Identifying the best custom clothing manufacturer holds great power over your clothing business, and it can be a decisive factor in either elevating your clothing business or tearing it down.

In this article, we will go over some of the basic considerations when choosing a suitable clothing factory for your orders, as well as some clever strategies to find and work with the best manufacturer for your clothing business.

Do I Really Need a Custom Clothing Manufacturer for My Business?

Uniqueness and consistency are key to catching the buyer’s attention. To achieve that, you can surely fight your own way out. But to make things a bit easier, you will probably want to team up with dependable custom clothing manufacturers that speak to your business needs, without inflicting on quality and finance goals.

Still, starting your business and partnering with a custom clothing manufacturer like Ludyway may come with several risks, which will cost you time, money, and a lot of effort at the beginning.

Here are some pros and cons when collaborating with professional clothing manufacturing companies:

Pros:

  • Make a mark on the clothing industry with tailored designs and unique patterns;
  • Improved quality control and sample testing before mass production begins;
  • Marketing can become your priority and you will call the shots.

Cons:

  • There might be a condition on minimum order quantities (MOQ), leading to increased costs for startups and small-size clothing businesses;
  • Logistics can become a hardship, especially with international orders;
  • Expertise comes with a price. Be ready to pay for it.

And yes, it is indeed a challenge to find the right partner to work with, but once you do, you are likely one step closer to commercial success. The best manufacturers of clothing will have the capability to keep the costs down, have a reliable supply chain, and an experienced integrated production line to accomplish your business goal!

Factors to Consider Before Finding Clothing Manufacturers for Your Brand

Finding a clothing manufacturer that alleviates the stress of purchasing in bulk while guaranteeing excellent quality and stellar delivery times is the secret of success. Here are some factors to take into account before you start your research:

Quantity

Identifying demands and planning your order quantity accordingly is a must. Overloading inventory or ordering too little can both put you in a bad position. For a small-scale business, you might need to choose small-batch clothing manufacturers first. Also, you should also look for manufacturers that are able to increase their supply once your business scales.

Customer preference

Understanding your customer perception and desires will determine your overall success. Are your clients inclined to buy luxurious products, tailor-made and more expensive products? Or do they rather prefer a bang for their buck? Different manufacturers of clothes specialize in various techniques and styles, so optimizing your choice is a safe bet.

Size differences

Do you have an international audience? If so, you have to find an apparel manufacturer that will address your business needs and adapt the sizing for Asia, US, or Europe. A wide range of sizes will secure customer satisfaction and check the inclusivity requirements, leading your clothing business closer to success.

Fabrics

Sewing resistance, fabric softness, and how it drapes, make a material worthy of its name. So, it’s crucial to find a reliable manufacturer that is experienced in various textile technicalities and will supply qualitative fibers such as cotton, linen, silk, or wool, depending on your business model.

Where Can I Find a Reliable Clothing Factory for My Business?

Now that you know your business demands and some basic clothing manufacturing requirements, so where to find the right manufacturer? Let’s take a look at some useful suggestions:

Connections

Growing your fashion circle means lowering a potential risk down the line. There are plenty of scams and low-quality supply incidents, so better ask for a reference. From personal referrals to reaching out to industry contacts, this will help you create a trustworthy relationship with the right clothing manufacturer for startups.

Search engines

The internet is an incredible sourcing channel that will not only answer your question on how to find clothing manufacturers but can also expand your potential partner candidate selections. With dedicated keywords and a clear target audience alongside numerous customer reviews, the performant search engines will help you make an informed decision.

Social media

Social media platforms such as Facebook and Instagram are essential marketing tools for local clothing manufacturers and international apparel manufacturers. Besides Facebook groups, where users share their experiences with different manufacturers, you could also find their official accounts as well as relevant hashtags to further expand your searches and assessments.

Trade shows or fashion events

Big events such as trade shows and fashion shows are a great opportunity to get acquainted with new entrepreneurs and scan for potential clothing manufacturer partners. Don’t be afraid to ask questions and interact as meeting new friends as well as great names in the business and receiving advice from them is another critical key to success.

Online directories

Sometimes, online directories are an easy approach to finding the list of services and contact information of a clothing manufacturer. These various directories promote connections between suppliers, manufacturers, retailers, and global trades. Online directories are a great way to find custom clothing manufacturers for startups that are new to the fashion scene.

Professional consultants and agencies

Reaching out to experienced agencies and professional consultants in the industry is another great way to find a trustworthy manufacturing partner. The advantage here is that they can usually vouch for the quality of the supply chain and turnaround times, smoothing the process of finding a clothing factory that is worth your money.

How to Choose Between Overseas Clothing Factories and Local Clothing Manufacturers?

Overseas clothing manufacturers

Finding a clothing manufacturer that ships internationally might seem like a challenge, but there are also advantages to it. Currently, the international clothing manufacturing market has great potential, with appealing pricing offers and a range of production processes or services that could contribute to the success of your brand.

The majority of international clothing manufacturers are located in Asian countries including China, India, Vietnam, and Pakistan, while other options are available in Europe and the Americas as well.

We rounded up some of the most concerning pros and cons of partnering with an overseas clothing manufacturer for you to consider.

Pros:

  • Larger production potential and lowered price;
  • Improved or unique production techniques and processes;
  • Additional selections of fabrics and patterns.

Cons:

  • Limited quality control capabilities;
  • Increased delivery periods due to potential turnaround issues;
  • Ethical issues concerning labor conditions.

Local clothing manufacturers

If you want to know how to find local based clothes manufacturers near you, your search options might not be as limited as you may think. Most national clothing manufacturers have improved their production techniques and labor standards, in order to survive the competition with their international contenders.

Local clothing manufacturers usually offer competitive prices for domestic orders. Not only can they produce your products at lower budgets, but they can also help you establish yourself in the industry as a brand that is ethical and contributes to the national market revenue.

Pros:

  • Faster and more controllable turnarounds;
  • Support national manufacturing industry and economic development;
  • Easier quality control.

Cons:

  • Limited choice of products and fabrics;
  • Higher production fees;
  • Potentially limited working force.

Important Things to Do When Dealing With a Clothing Manufacturer

It’s great to have a few potential collaborators that are ready to produce your designs, so assessing their capability to find out the best partner to work with became the next priority. We put together some of the most important considerations and actions you should take before making your final decision.

Check the manufacturer’s website and the online portfolio

A clothing manufacturer’s website is their international business card. Do they offer essential information such as pricing, recent projects, and contact details? Checking their online portfolios is another great tool to make an impression about the quality, patterns, and fabrics that they provide, especially if you don’t have any references for them.

Check customer reviews

Reviews are a mirror of the quality of the products, time frames, and notoriety the manufacturers provide. Feedbacks from the general public are also a direct reflection of the customer service standards that the manufacturer delivered. The best clothing manufacturers will usually have an overall outstanding score and are able to treat all of their clients with the same high-level service standards.

Pricing negotiation

Minimizing costs and upscaling your business is possible, so you should never settle down with the first quote right away. Negotiating the pricing points with your clothing manufacturer is a must! Especially at the beginning of your startup, finding a flexible clothing manufacturer, willing to adjust the price range of their services, will positively impact your business a great deal and build momentum.

Check their product capacity

The best clothing manufacturers for startups are the ones that grow with the brand. If your business has reached a new peak in sales, depending on the workforce and production chain, your clothing manufacturer will have to step up and deliver on time, without compromising on quality. Ask them upfront about it!

Questions You Can Ask Your Potential Clothing Manufacturer Partners

Will you provide product samples?

Imagine how your clients would feel if the products you ordered in bulk had a design or quality issue. Asking the manufacturer for product samples to inspect their quality beforehand will save you time, money and, most importantly, safeguard your brand’s identity from the perspective of your customers.

What is the cloth-making procedure in your factory?

It’s important to check if the manufacturer is following a regulated and standardized procedure during the cloth-making process. You need to know their production technologies, manufacturing methods, and ethical standards. Keeping track of the production processes is the key to the success of the relationship between your brand and manufacturers.

What is your MOQ policy?

The minimum order quantity refers to the minimum number of units you are required to order from a clothing manufacturer. This is particularly crucial for clothing startups. Some local and international manufacturers allow for MOQs of as little as 100 products, making it a safer bet for your initial budget.

How long is the turnaround time?

To avoid any red flags down the road, knowing your manufacturer’s turnaround time is essential. The turnaround time represents the moment the product hits the production processes up until its delivery to your storage location. A quick turnaround framework has the potential to maximize your revenue and deliver the products quicker to your clients.

Why Consider Ludyway As Your First Clothing Manufacturer Choice?

If you are looking for high-quality clothing manufacturing with a startup-friendly MOQ policy, look no further than Ludyway. Here are the reasons that make us stand out among our competitors:

Advanced Technology

3D rendering for optimized sizing, high-efficient production facility, and advanced production equipment are invaluable benefits when choosing to work with Ludyway.

Industry-leading Manufacturing Technique

Pristine quality, impeccable cuts, and designs, as well as state-of-the-art techniques, are promised when working with Ludyway. Say hello to top-notch qualitative manufacturing!

MOQ policy for all-scale businesses

From clothing startups to iconic fashion names, Ludyway’s MOQ policy is meant to fit all scale needs. Our flexibility will lead to increased revenue and faster income flows for your business.

Environmentally Friendly Production

We insist on eco-friendly, sustainable, and biodegradable production, bringing extra points for your brand when marketing it to your eco-conscious client base, and solidifying your name in the business.

Looking For A Reliable Clothing Manufacturer?

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